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Connected fitness · HeartFITT

HeartHero

A connected fitness platform spanning group workouts, personal training, competition, and a roadmap for AI personalization.

My role

CTO / Co-Founder

Company / context

HeartFITT, LLC

Work represented

Fitness platform · AI strategy & architecture

Image placeholder for HeartHero
Project imagery to come.

THE WORK

From vision
to implementation.

Co-defined the HeartHero product vision and led technology strategy, product development, and the entire technical team. I worked with founders, investors, fitness professionals, and customers to connect business objectives with product direction.

Across HeartHero, I led mobile, desktop, API, database, and cloud development, including Bluetooth heart-rate monitors and wearable integrations. I also directed modernization toward React Native and modern API-based architectures.

HeartHero CLUB

Architected HeartHero CLUB for real-time, multiplayer heart-rate fitness in gyms and group classes. The platform connects live heart-rate data with scoring systems, workout analytics, and shared fitness experiences.

HeartHero SOLO

Designed and developed HeartHero SOLO, a consumer mobile application delivering personalized, gamified heart-rate training.

Combined heart-rate algorithms, workout analytics, scoring systems, and wearable integrations to shape engaging fitness experiences. Managed the software lifecycle from product strategy and architecture through development, deployment, and App Store distribution.

HeartHero LEAGUE

Architected HeartHero LEAGUE to support competitive events, challenges, rankings, and connected fitness experiences.

Brought heart-rate data, scoring systems, and product design together to support shared competition across the HeartHero platform.

AI Experience Engine

Designed the strategy and architecture for an AI-powered Experience Engine to dynamically personalize workouts, challenges, coaching, and user experiences.

The design uses real-time heart-rate data, performance history, fitness goals, and user behavior to inform those experiences. The contribution focuses on the strategy and architecture for future personalization across HeartHero.

Technology & disciplines

Real-time systemsBluetoothWearable integrationsGamificationReact NativeMobile applicationsHeart-rate algorithmsWorkout analyticsRankingsFitness challengesConnected experiencesAI architecturePersonalizationReal-time heart-rate dataCoaching experiences
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